Akeš 2017: advertising campaign starring Tilen Artač
Year: 2017
Client: Abanka d.d.
Reliable and serious, but flexible. Perfect for the youth. Like classical music with a touch of modern pop. The graceful role of Artach and the protagonist, roguish Babič have approached Abanka and their product Akeš to youth in an elegant but humorous way. We have combined classic and digital advertising and so a breakthrough ad campaign has emerged with the slogan: “Find your cash at Akeš!”